About the Programme
This course aims to help learners identify consumer trends, and behaviours on app data or based on shop buying patterns. Learn to interpret data models to analyse key customer sales data and predict new buying patterns based on changing environments.
Duration: 8 Hours
TPGateway Code: TGS-2023020269
Registered Title: Consumer Behaviour and Environment Analysis
This programme is for you if you are a….
Digital Marketer
who wants to identify what the customers like to attract leads into the sales funnel
Entrepreneur
who wants to retain and engage a community with the right products in order to keep a consistent following
Business Owner
who wants to identify business strategies for the next phase of growth based on concrete data
Data Analyst
who wants to learn the fundamentals of data analysis and visualisation tools required in the context of retail management
Key Takeaways
- Observe customer behaviors, interest, likes, scrolling, attention, purchasing, lifestyle and loyalty and without focusing on the purchase
- Interpret data models to better understand customers
- Comprehend evolution of customers amidst current situation (such as pandemic)
Items Required For Class
- You will need a laptop OR computer OR tablet*, whichever you prefer, for viewing your E-books and E-Learning.
- Devices need to have a working camera and a microphone.
Course Fees
SMEs:
S$73.15
Singaporeans 40 & Above:
S$73.15
All Singaporeans & PRs:
S$188.35
International Student:
S$627.84
*All prices are in SGD, inclusive of GST, excluding application fee of $32.70
Meet Our Trainer
Coming Soon
Course Schedules
Weekday
Dates: 28 Apr
Location: Central Plaza (Tiong Bahru)
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Evening
Dates: 02 May, 05 May, 07 May
Location: Central Plaza (Tiong Bahru)
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Weekend
Dates: 03 May
Location: Central Plaza (Tiong Bahru)
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Weekend
Dates: 14 Jun
Location: Central Plaza (Tiong Bahru)
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Weekday
Dates: 27 Jun
Location: Central Plaza (Tiong Bahru)
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Weekend | Evenings
Dates: 30 Jun, 12 Jul
Location: Central Plaza (Tiong Bahru)
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